001.51 / M396e
Milward-Olivier, Gerald
Effective corporate communications / Gerald Milward-Olivier and Philip Shohet. -- London: The Institute of Chartered Accountans, 1986. 24 p. ; 30 cm. (Accountans digest 186)
1 The audience for corporate communications. 2 So what do people think of you? 3 Planning effective. 4 Putting it into effect the techniques. 5 Of institutions and corporations and companies. 6 Measuring. 7 A cheklist for action.
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Información, teoría de la